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CAN CONSUMER RESISTANCE STOP THE GROWTH OF AI?

CAN CONSUMER RESISTANCE STOP THE GROWTH OF AI?

AI’s grip on the creative industry is only getting stronger…but so are consumers who are against it.



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AI’s growth has been rapid and its had a lot of industry personnel and companies embrace it. However, i’ve been observing, as we always do, and seen the increasing resistance toward the new tech. People are way more vocal about it, even Kanye cant get away with it.



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BOF, Kanye, brands and further creatives are all tapping in to AI for their business whether that be marketing, design, operations etc. Theres one designer who did a 30 days of creativity series posting a new AI campaign daily fro luxury brands. These came out quite realistic, like real campaigns that those brands themselves would create, but it had people very split.



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It makes me think, with people being actively against this, can it slow down the growth of AI? Can it push AI out of the equation completely? (i know some of you would love that)



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